What is the "Beter Leven" Certification?
The "Beter Leven" (Better life) certificate is a certification mark used in the Netherlands to indicate that an animal product, such as meat, eggs, or dairy, has been produced in accordance with animal welfare standards that are higher than the legal requirements. The certificate was introduced in 2007 by the Dutch Society for the Protection of Animals (Dierenbescherming) to promote animal welfare and provide consumers with information about the way in which the animals were raised and treated.
Kipco-Damaco's One-Star Certification
Recently, Kipco-Damaco, a supplier of mechanically deboned chicken meat (frozen and fresh) in the Netherlands, announced that it had obtained a certification of one star from "Beter Leven". This means that the company's mechanically deboned chicken meat meets the animal welfare requirements for one-star certification.
The certification of one star by "Beter Leven" is a significant achievement for Kipco-Damaco, as it demonstrates the company's commitment to animal welfare and sustainability. The certification process involves an audit of the company's operations and practices, as well as ongoing monitoring and evaluation to ensure that the standards are being maintained.
The Importance of the "Beter Leven" certification
The "Beter Leven" certificate provides consumers with a way to identify products that come from farms or producers who prioritize animal welfare. It has become an important factor for many Dutch consumers when making purchasing decisions. By obtaining the "Beter Leven" certification, Kipco-Damaco has joined a growing number of food companies that are prioritizing animal welfare and sustainability. The certificate provides an opportunity for these companies to differentiate themselves from competitors and appeal to consumers who are increasingly concerned about the ethical and environmental implications of their food choices.
In conclusion, the "Beter Leven" certificate is an important certification mark for animal products in the Netherlands, and Kipco-Damaco's recent certification of one star is a positive development for animal welfare and sustainability in the poultry industry. As consumers become more conscious of the impact of their food choices, we can expect to see more companies prioritize animal welfare and sustainability, and the "Beter Leven" certificate will continue to play an important role in this process.